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Jun 7, 20074 min read
ONLINE PUBLISHERS ASSOCIATION UNVEILS FIRST-OF-ITS-KIND ONLINE VIDEO ADVERTISING EFFECTIVENESS STUDY
This was sent by Joel at PT. ONLINE PUBLISHERS ASSOCIATION UNVEILS FIRST-OF-ITS-KIND ONLINE VIDEO ADVERTISING EFFECTIVENESS STUDY...
Mar 20, 20073 min read
Frito-Lay turns to Netizens for ad creation – CNET
Frito-Lay turns to Netizens for ad creation Snack maker–one of several major companies pushing the envelope for user-generated ads–is...
Mar 13, 20072 min read
Bud.TV going flat as visits decline – What does this tell us?
Bud.TV going flat as visits decline By Andrew Wallenstein March 13, 2007 Bud.TV may be leaving a sour aftertaste for Anheuser-Busch. The...
Feb 4, 20071 min read
Superbowl continued…
So I registered on Ifilm to post my comment — congrats Blair, you got me to join. It is amazing that the CBS Site does not have all the...
Feb 4, 20071 min read
Blockbuster Ad — does this work?
SO — on the IFILM site, they have a button to post to your myspce — but let’s see if you it works for live spaces. http://www.ifilm.com/efp
Feb 4, 20071 min read
Superbowl Ads 2007
Anyone that knows me understands I have little interest in the "big game" but am really fascinated with the commercials. I love the 1984...
Jan 25, 20074 min read
More marketers seek attention of online-game lovers – NYT
I’m going to work on a company Dave Moore (CEO 24/7 Media) started a while back. The company, Ad-Diction, centers around people watching...
Jan 24, 20071 min read
Stupid Marketing! Equinox Fitness
OK – So anyone that knows me, knows that I swim every day. I have a pool, and belong to a club in NY so I can swim in the City and when...
Jan 10, 20072 min read
Pay-Per-View Ads Pick Up Steam – Adweek.com
Pay-Per-View Ads Pick Up Steam Wed Jan 10, 3:24 AM ET Consumer ad avoidance is leading to a mini-boom in new services offering to pay...
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